Today, It is all about video and multimedia contents.People love recording video casts and even online tutorials and share them on a video streaming website such as Youtube,Vimeo and etc.
Personally, I like to watch the video content rather than reading a pile of text content.A survey has been done in 2012 called “2B Demand Generation Benchmark Survey for 2012” shows that %85 of marketers use or prefer video rather than other types of content.
Most of famous video streaming websites like Youtube and Vimeo are officially banned in Iran.But Iranian entrepreneurs do not stop working.
Aparat is the famous video streaming website in Iran.Aparat means “Movie Projector” in Persian.A website you can register on it and share your video for free.Of course you have to follow the laws and ruls of this website about not sharing illegal or inappropriate contents.Unlike most of the popular international video streaming websites, Aparat officially allows users to download the video.In Addition, It has some other features like embed video and like button.I think that It is needed to provide quality resolution feature in the future.
Aparat now has more than 1,000,000 video and 6,000,000 minutes of video
Aparat has also verification feature of public figures and celebrities.You can find official channels by a sign of check mark.
Mohammad Javad Shakouri Moghadam, A founder of Saba Group and Aparat, told us that Aparat now has more than 1,000,000 video and 6,000,000 minutes of video. He also said that videos are being watched 2,300,000 times a day.Shakouri Moaghadam also said that users upload 8,000 minutes of video per day.
Saba Group, which Aparat is part of it, has also another famous projects like Cloob, Mihanblog and Lenzor.Cloob is a famous social media in Iran and also Mihanblog is a blogging service for Iranian.
On July 2014, A report has been published by World Startup Report on The Economist that showed Aparat is the second biggest internet company with $30M market valuation in Iran.